Client:Metabolic Syndrome Canada 
Date:  May 2015

Metabolic Syndrome Canada (MetSC) is a new Canadian charitable organization established by leading health professionals in family medicine, diet and kinesiology, to prevent the impact of metabolic syndrome, a pervasive but overlooked health crisis. What started as a website project soon grew to include content development, branding and a digital communications strategy to support the expansion of MetSC's CHANGE lifestyle intervention program in family medicine clinics across Canada.

Project Highlights:

• Research and interviews to understand objectives and communication strategy to support goals
• Developed content
• Deploy website with strong analytics capability to understand how effective content is supporting those goals
• Developed branding and supporting templates (website, communications templates, stationery)